There are some buzzwords, that are used quiet often when it comes to analytics. In our new video about buzzwords in analytics, we explain what descriptive, diagnostic, prescriptive and predictive analytics actually are about.

Heuristics – is this just another buzzword? Why is it used so often when talking about optimization and what does it have to do with pizza? We explain what a heuristic is and how it works.

It seems virtually impossible to find a model for our decision-making which takes all details into account. In this episode we demonstrate how data abstraction can help to model a problem, thus making it the core of successful optimization.