There are some buzzwords, that are used quiet often when it comes to analytics. In our new video about buzzwords in analytics, we explain what descriptive, diagnostic, prescriptive and predictive analytics actually are about.

Everything could be so simple if you only had one goal…. But unfortunately, you usually have several, which are also competing with each other. What is the best way to balance these goals?

Sven always sees things through the lens of an optimizer. What uplift effects on the mobility services business might be possible with the help of optimization.