Future-Oriented Business Strategies
OPTANO is entering an exciting new chapter: Denis Spiers has joined as Head of Business Development. With his extensive experience in strategic business development and innovative optimization solutions, he brings fresh perspectives to the company. In this exclusive interview, Denis Spiers shares his vision for OPTANO, his plans for the future, and the challenges he sees in the industry. Learn about the strategies he is pursuing to drive OPTANO forward – and what customers and partners can expect in the years to come.
You’ve joined OPTANO as Head of Business Development – what excited you most about this role?

OPTANO has a groundbreaking technology with enormous potential. The chance to develop new business opportunities and contribute to the company’s growth is what drew me in.
What are your first impressions of the company and the market landscape?

I see a strong team, an innovative product, and a growing market for optimization solutions. More businesses are recognizing the value of data-driven decision-making, which is a great opportunity for OPTANO.
What are your plans to strategically develop OPTANO and explore new business opportunities?

My focus is on aligning our offerings with market needs, identifying new industries to tap into, expanding our partner network, and strengthening our overall market presence.
What challenges do you foresee in business development, specifically for OPTANO?

One of the biggest challenges is making complex mathematical optimization solutions more accessible and understandable for decision-makers. We need to invest in education and real-world case studies.
Are there specific industries or markets where you see significant potential for OPTANO?

I see great potential in logistics, manufacturing, and the energy sector. Companies are increasingly looking for ways to optimize their processes and maximize resource efficiency.
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How do you plan to build long-term client relationships and expand OPTANO’s partner network?

I believe in strong collaboration and strategic partnerships. Our goal should be to not just sell software but to become a long-term optimization partner for businesses.
What defines a successful business development strategy for you, and how do you plan to implement it at OPTANO?

Success in business development means deeply understanding the market, anticipating customer needs, and building strong partnerships. My approach is to position OPTANO as a trusted and innovative partner.
We would like to thank Denis Spiers for this interview.