Optimization projects are complex. How can we make sure, that our projects are going in the right direction? We divide our projects into 3 phases: the prototype, the minimum viable product and the fully productive product. Let’s see what the first phase is about and what we achieve with it.

There are many ways to make a project go awry. In today’s video, we explain three basic rules that almost guarantee your optimization project will screw up. If you’re a fan of epic project failures: Here comes the recipe!

There are some buzzwords, that are used quiet often when it comes to analytics. In our new video about buzzwords in analytics, we explain what descriptive, diagnostic, prescriptive and predictive analytics actually are about.